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The weekend box office numbers are rolling in and New Moon continues to dominate. Although it lost 70% in the second week, the first sequel to Twilight has ravaged audiences to the tune of $453 million internationally in just 10 days. Fox has already snagged the broadcast rights to all five movies (including three that haven't been made yet) so Twihards can start marking their calendars. To me, however, the big news for future development is is how well Sandra Bullock's The Blind Side is performing. Check this out, more the 100 million in U.S. domestic box office in the second week. This makes Blind Side the fastest sports movie in history to score 100 million. Outstanding. Remember this story features what was once considered box office poison, a middle-aged female in the lead.
Of course it helps that Sandra is a hottie working off of a great script based on a true story (and the book The Blind Side: The Evolution of the Game). Another element in the movie's favor is the fact that it involves the backstory of Baltimore Ravens footballer Michael Oher and a seldom seen look at how the game is played. Those things attract the coveted male audience. But still, Hollywood MUST notice this trend. From now on, we're going to be seeing more big movies with female protagonists.
As an aside, it was announced a few weeks back that someone FINALLY put one of my favorite, female-driven stories in development. Christopher Buckley's Florence of Arabia is now officially on track to be a major motion picture.
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